Tips to grow your ig blog

Tips to grow your ig blog

Today, blogging has become one of the most important strategies of a business program. Did you know that you can blog on Instagram too?

Blogging on Instagram is different from the regular blogging. You can use your Instagram handle as a ‘mini-blog’ that will help you in reaching out to your audiences. The rules of Instagram blogging are similar to regular blogging. You need to keep the content concise and pointed towards your target audience. If you want some more sneak peak into Instagram blogging, read this blog ahead. Here’s how you can grow your blog on Instagram by using these simple strategies.

  1. Get clear: First, you need to get clear at what and why you want to grow on Instagram. Is it a numbers thing? Do you want to make more money? Connect with more people? Build your brand? Once you are clear, it will help you in choosing the specific content that will bring your target audience to you. Make sure to keep your Instagram active by posting regularly. Instagram loves active bloggers and will reward you for being active and engaged on the platform by showing you to more people.
    Ensure that every post you publish is for your ideal reader, otherwise you will only be wasting your audiences’ time, who will take no time in ‘unfollowing’ you.
     
  2. Get a promotion plan: Once you setup an Instagram account, do not get lost into the world. Stay focused on your plan of pushing your business to a greater height. Create a bio in an apt way, telling the world about your business in a straight forward manner.
    Use Instagram stories, IGTV to connect with your audiences on an inter-personal level.
     
  3. Connect with your audience through each post: Apart from being consistent, you also need to be relevant. Don’t just post for the sake of remaining active on Instagram. Every post that you publish must in some way solve your reader’s queries. The best way of doing that is to ask your target audience what they would like to see. You can use surveys to do this and put the link in your bio. Your posts must be published in such a way that the audience must feel you are talking with them directly.
     
  4. Use hashtags: Instagram can be a synonym for hashtags. One should never avoid the importance of hashtags as that is a sure shot way of people finding you in the big Instagram world. The great thing about hashtags on Instagram is that people can choose to ‘follow’ whichever hashtags they want. That means you can show up in their feed even if they are not following you. Hashtags are a great way of being ‘seen’ on the Instagram community. Once you’re seen, people can choose to ‘follow’ you willingly.
    The best part is, you can use up to 30 hashtags in each post.
     
  5. Keep networking: Instagram is the biggest ground for networking. The more you network by staying active on Instagram, the more Instagram will show your content on people’s feeds. The best way to network is by following other bloggers, liking and commenting on their posts, sharing their posts, DM-ing them and so much more. Make sure you are genuine out there as that is what will get you more business.
      
  6. Be different: Instagram has 1 billion users, which means it is easy to get lost in the ocean of bloggers out there. In order to find your following, you need to differentiate yourself from others. Think about what makes you unique and work on the quest.

Remember, Instagram is a fortuity to grow as a brand in the quickest possible way. So waste no time by dwelling on old school marketing techniques and blog your way towards success.

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