When you touch and try almost everything, from a blanket to a toy for your baby, why not touch the diaper? When I tried the Pampers #CheekTest, I was so amazed at the quality of the diaper. Believe me, it was the softest diaper I have ever seen /felt in my life. It felt so soft and smooth on my cheek, I was assured at the very moment that this is what I want to gift my child.